Keen and Standish asserted that “regardless of market structure” the “Neoclassical pedagogy” holds that profit maximization requires firms to zero out $$\frac{\partial\pi_i}{\partial q_i}=\frac{\partial\!\left(P\!\left(Q\right)\cdot q_i\right)}{\partial q_i}-\frac{\partial\mathrm{TC}_i\!\left(q_i\right)}{\partial q_i}\label{eq:sk1}$$ where $P\!\left(Q\right)$ is inverse demand evaluated at quantity supplied. As discussed in the previous post, this is not generally true. It is, however, true for Cournot oligopolists.
The authors then respond
[I]n the interests of illustrating the crucial point Rosnick ignores, we provide a simple comparison of the standard “Neo-classical profit maximization” formula and the actual profit maximization formula in the case of $n$ identical firms in an industry.Obviously, this formula for profits is maximized when $q$ is chosen at the collusive level of output– a collusive oligopoly recognizing that if all firms produce the same amount then the single best choice of $q$ sets to zero $$ a-2bnq-\left(c+dq\right) $$ or $$ q=\frac{a-c}{2bn-d} $$ By contrast, the Cournot-Nash level of output is larger and leads to lower profits. To Keen and Standish, this represents a flaw in textbook theory. After all, if firms are assumed to “maximize profits” why do they fail to maximize profits? What Keen and Standish fail to grasp is the distinction between the perfectly rational strategy on the part of firms to maximize profits by colluding and the outcome of firms competing for the greatest individual profits.
Consider a linear demand curve $P\!\left(Q\right)=a-bQ$ and an industry with $n$ identical firms, where each firm has the identical cost function $\mathrm{TC}\!\left(q\right)=k+cq+dq^2/2$. Then the total revenue for an individual firm will be $\mathrm{TR}\!\left(q\right)=P\!\left(Q\right)q=aq-bnq^2$ and profit will be: $$\pi\!\left(q\right)=a\cdot q-b\cdot n\cdot q^2-\left(k+c\cdot q+\frac{1}{2}\cdot d\cdot q^2\right)$$
The authors overarching claim is that firms will— contrary to Cournot— find the collusive level of output even while competing for the greatest individual profits. But their logic is flawed.